Transformative learning in business education for a regenerative economy. Transformative Learning Background The Sustainable Development Goals Report 2020, published by the United Nations Department of
The purpose of this case study is to understand the fashion consumption pattern of rational consumers. This compact case study is a hybrid of different branches of social sciences. We bring in variables to understand the behavioral decisions of a rational consumer behind choosing a fashion-clothing brand. The study utilizes theoretical and empirical analysis to conclude and infer the results.